Filosofi Yamakampani
Kupititsa patsogolo Masomphenya, Kupatsa Mphamvu Kuzindikira.
Masomphenya
Kukhala wotsogola wa zida zotsogola, zodalirika, komanso zotsogola kwambiri zomwe zimathandizira anthu kuti afufuze ndikuzindikira dziko lapansi ndikuwona bwino.
Mission
Ndife odzipereka kuchita upainiya wofufuza ndi chitukuko, kupanga molondola, ndi kukhazikika kwa makasitomala kuti tipereke mayankho apadera omwe amalimbikitsa zochitika, kulimbikitsa chidwi, ndi kulimbikitsa kuyamikiridwa kwakukulu kwa chilengedwe.
Zatsopano
Yendetsani zaluso kudzera mu kafukufuku wopitilira ndi chitukuko kuti mupange matekinoloje apamwamba kwambiri omwe amakhazikitsa miyezo yamakampani ndikupangitsa ogwiritsa ntchito kuwona mopitilira malire.
Ubwino Wapamwamba
Khalani ndi miyezo yosasunthika pamagawo onse a ntchito zathu, kuyambira pakufufuza zida zamtengo wapatali mpaka kukhazikitsa njira zowongolera bwino, kuwonetsetsa kuti zinthu zikuyenda bwino, kulimba, komanso kudalirika kwazinthu zathu.
Njira Yofikira Makasitomala
Ikani patsogolo zosowa zamakasitomala polumikizana mwachangu ndi makasitomala athu, kumvetsetsa zomwe akufuna, ndikupanga mayankho owoneka bwino omwe amakwaniritsa ndikupitilira zomwe akuyembekezera.
Kukhazikika
Landirani machitidwe osamalira zachilengedwe, gwiritsani ntchito zida zokhazikika, ndikuchepetsa kuwononga chilengedwe, kuteteza zachilengedwe zomwe zinthu zathu zimagwiritsidwa ntchito ndikusunga malo achilengedwe kuti mibadwo yamtsogolo.
Mgwirizano
Limbikitsani maubwenzi opindulitsa onse ndi makasitomala, ogulitsa katundu, ndi akatswiri amakampani, kulimbikitsa mgwirizano ndi kugawana nzeru kuti tipititse patsogolo kupititsa patsogolo zinthu zomwe timagulitsa ndikupereka mtengo wosayerekezeka.
Unique Selling Proposition (USP)
Kupititsa patsogolo Masomphenya, Kupatsa Mphamvu Kuzindikira.Mwa kuphatikiza zowonera zapamwamba, ukatswiri waukadaulo, ndi chidwi chaulendo, timathandiza ogwiritsa ntchito kuwona zosawoneka, kupeza kukongola kobisika, ndikuyatsa chikondi chamoyo chonse chofufuza.